Local Marketing for Small Business

Local Marketing for Small Business

As noted in the Is Your Site Optimized for Mobile post, some 195 million tablets were sold in 2013 around the world and IDC estimates 87% of connected devices will be tablets and smartphones by 2017. In a nutshell, if you have a business that depends on local traffic...
Is Your Website Optimized for Mobile?

Is Your Website Optimized for Mobile?

The IDC (International Data Corporation) reported 195 million tablets sold in 2013 and estimates 1.2 billion smartphones to be shipped in 2014. The IDC also estimates that 87% of connected devices by 2017 will be tablets and smartphones.  A few key takeaways from...
What Is Your Definition of Marketing?

What Is Your Definition of Marketing?

I was recently working with a client on implementing an email campaign to reach out to potential and current customers in an effort to grow business. One of the main goals being to get potential customers to inquire, or otherwise take some action that may lead to...

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